5 Holiday Selling Ideas: You can Start TODAY
Halloween is Tuesday. Then everyone will begin their Thanksgiving preparations and plans. Before you know it you’ll be Black Friday Shopping and going to Christmas parties. But what about your own holiday selling season? Don’t put this on the back burner. Consider these 5 ideas to get a boost on your holiday sales before your put the pies in the oven.
- Order Products. If you keep an inventory, as so many of you do, you need to have holiday products to sell. Many companies offer limited edition products just for this season. Get your favorite sets! If you love it, you’ll sell it.
- Plan an Open house. Set a time where your customers can stop by and physically shop. This doesn’t need to take days to plan, and you don’t need to be open for 5 hours. Just set aside a few hours on a Saturday or Sunday during the shopping season where you can invite customers to put their hands on the latest products. DURING the time of the open house hold a virtual open house where you up load pictures and new specials every 15 or 30 minutes. This will keep you busy and vastly increase your sales.
- Create quick, inexpensive gifts to offer as add ons. Every one of your customers has parties to go to where they need to take hostess gifts and white elephant gifts. Everyone of your customers should have a “back up” gift for that extra person that shows up at HER party empty handed or unexpected. Create some small pre-wrapped gifts (you can attach a picture of what is inside or set up a sample by each pre-wrapped gift) for add ons at the time of purchase. CALL your customers and ask them if they have any of these events coming up. Let her know when you’ll be in her part of town and that you’d love to swing by with her purchase.
- Offer free shipping. I know that shipping is expensive but when people shop on line they are often looking for sites with free shipping. Many choices are made between sites or products based on where they can get free shipping. Perhaps you can offer free shipping for all orders over a certain dollar amount.
- Make sure your customers know what you offer. Whether it’s through your Facebook group or an old fashioned phone call let you customers know about your holiday services. Your customers ARE shopping. Make sure they spend at lease part of their money with you.